yoga biz

how to STOP giving your time away for free

do you HATE talking about money?
that's probably the #1 complaint i hear from yoga teachers -- they totally despise talking about money with their students and clients.
and i get it!
money-talk is awkward, can be uncomfortable and can feel totally un-yogic. BUT, it's part of the biz. if you truly want to make teaching yoga your steady part- or full-time gig, you have to get comfortable talking about money and stop undervaluing your time & giving it away freely.
if you regularly offer freebies, discounts, free class passes, coupons and the like, you're likely selling yourself short! sure, promotions are great from time to time, but if you have a consistent practice of giving your time away, you're doing yourself, your business and your students (yes, your students!) a disservice.
if you don't value your time and teachings, you cannot expect anybody else to. and, if you condition your students to expect freebies, they won't see the true value of yoga.
in today's vid, i cover 3 ways to navigate this slippery slope & STOP giving your time away for free.
watch it now :-)

did this teaching strike a cord with you?

if so, please share in the comments below. i LOVE reading them & learning from you!

 

 

how to recruit students for 1x1 work

so, you want more private yoga clients, eh?
BUT, you hate being "pushy" and "salesy"?
i feel ya.  i hate it too.
(that's why i full-heartedly embrace marketing -- the sharing of ideas and inspiration to educate my community! but that's a topic for a different day :-)
the truth is, often the more you push your yoga offerings, the more resistant people become. no one likes being sold.
but, in order to grow your yoga biz and get more private clients, you need to sell, right?
it seems like your basic catch 22...
in today's video i cover 4 ways to recruit students for private yoga sessions without being pushy, salesy or inauthentic.  it's all about feel-good offerings and feel-good marketing -- no car-salesman-style pitches here!
if you're looking for a way to confidently, proudly and comfortably "sell" your offerings, i've outlined the proper etiquette below! enjoy!

i LOVE hearing from you!

in the comments share which tip you're most excited to try out!

 

#1 tip for packing your yoga classes & selling out your workshops

who doesn't want to teach a studio filled to capacity with wide-eyed eager yoga students?
but, packing our classes and selling out our workshops can seem like a mystery. there seems to be no rhyme or reason to the ebb and flow of students who show up, and sometimes the very workshop we think will be a popular sell-out is a total flop.
what gives?
is there any science to it? or is it completely random; left up to chance?
in today's video, i'm sharing my top tip for packing your yoga classes and selling out your workshops and retreats.
and, i'll admit, upon first hearing it, you may think it's obvious. but, though it may seem "obvious" to some, putting it into practice in the proper ways is key and what will separate the yoga pros from the amateurs.
if you're ready to harness the power of your teaching and draw more of the right students into your classes, you're going to gobble up today's vid!

i LOVE hearing from you!

in the comments below, share one brilliant idea for a sell-out workshop (based on the tip shared in today's video).
or, let me know about a time when you thought an idea was going to be a total win & it was a total flop -- what did you learn?

 

 

don't let these 3 things stop you as you build your biz!

do you LOVE dreaming about your future yoga business?
thinking about all the great classes, retreats & workshops you'll lead? all the amazing students that'll flock to your teachings? and all the awesome opportunities that will inevitably come your way once you're a world-changing yoga teacher?
dreaming is fun. it's non-committal. it's enjoyable. it's the "honeymoon" of biz building.
then, when you sit down to actually do the work, plan the workshop, send the emails, make the calls, it's a whole different animal, and RESISTANCE rears it's ugly head!
does that sound familiar? i know i can certainly relate!
resistance feels so real, so all-consuming -- it's easy to let it foil even our best intentions.
but, as with all things we need to overcome, the first step is recognition.
in today's video teaching, i share 3 kinds of resistance that you may encounter as you try (and try again) to build your yoga business. because, once you see it for what it truly is -- just an icky feeling that really doesn't hold any power -- you can start to move beyond it!
 
have you encountered resistance when building your business?
please, share it in the comments below -- i read every single one!!

 

interested in the book i mentioned, War of Art? it's a goodie & a must-read for ALL entrepreneurs! check it out here.